Directions: After reading the Smart Car case, and based on your
readings from our textbook, write a 300-400 word essay in which you
address the following questions: . What methods did Smart USA use
to test market the Smart Fortwo car among prospective customers? .
What trends are influencing the market potential of the Smart
Fortwo Car? . What strategic marketing practices would you propose?
I do need references please, and cited.
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- Assignment status: Resolved by our Writing Team
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