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Kenny Bin has been working in the hospitality industry for 6 years and is now considering opening up a barista training facility for the hospitality industry

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Kenny Bin has been working in the hospitality industry for 6 years and is now considering opening up a barista training facility for the hospitality industry. He has won some money in Lotto, part of which he intends to invest in this venture. As more and more people also buy coffee machines for private use, he feels there is another market there. He is not sure on which market to concentrate. Situation Analysis – Analysing Marketing Environments. – Evaluate Strategies and their impact. For details, please see the attached RAR file for your reference.

 

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